Project 365 – Day 252: Lady Gaga’s Fame perfume window display at La Baie

September 8 2012

I mentioned the other day seeing La Baie department store had a new window display for Lady Gaga’s new perfume Fame, so today I went down and grabbed some pics of the display. It probably would have been better to wait until it was dark to cut down the reflection problem, but I decided to go ahead and shoot with the lens pressed against the window.

Due to there not being a lot of distance between the window and the display I used a wide angle lens to try and get as much of the display in frame as possible. Unfortunately I don’t have a polarizing filter for the wide angle, so there are still some odd reflections in places.

I’m not sure if this display is a standard window display for the Lady Gaga perfume or if it’s unique to the Bay department store. Whatever, I think it’s a great display and given I wasn’t the only person snapping shots of the window (not something you often see happening for window displays on a Saturday afternoon), I guess it’s drawing the attraction intended.

All the pictures are 3 exposure HDR’s merged using Photomatix and then further processed in Lightroom.

Lady Gaga's new perfume Fame window display at La Baie

Lady Gaga’s new perfume Fame window display at La Baie
ISO 100 – 10mm – f4 – 1/4 sec (-2ev/0/+2ev)

If you read yesterday’s post, you know I purchased some Lightroom presets by Trey Ratcliff. I used the preset The Navigator for the following shot which I thought worked really well for the composition and subject.

Lady Gaga's new perfume Fame window display at La Baie

Lady Gaga’s new perfume Fame window display at La Baie
ISO 100 – 10mm – f4 – 1/6 sec (-2ev/0/+2ev)

I was probably drawn to the display because my dad was a pharmacist and have always liked the old glass medicine bottles. The perfume is quite advanced in that in liquid form the perfume is black but turns clear when airborn – probably part of the reason behind the chemical inspired display – no such question needed regarding the S&M looking mannequins…very Gagaesque.

Lady Gaga's new perfume Fame window display at La Baie

Lady Gaga’s new perfume Fame window display at La Baie
ISO – 10mm – f4 – 1/3 sec (-2ev/0/+2ev)

Lady Gaga's new perfume Fame window display at La Baie

Lady Gaga’s new perfume Fame window display at La Baie
ISO 100 – 10mm – f4 – 1/10 sec (-2ev/0/+2ev)

Lady Gaga's new perfume Fame window display at La Baie

Lady Gaga’s new perfume Fame window display at La Baie
ISO 100 – 10mm – f4 – 1/8 sec (-2ev/0/+2ev)

My girlfriend tried a sample and I was quite surprised, it smelled pretty good, not rotting meat as I had imagined   😉

I hadn’t seen the commercial, but came across it on YouTube earlier today, so if you haven’t seen it yet, here you go (2 parts).

To view images in gallery format, simply click on one of the images below.

Thanks for stopping by. Until next time.

– Martin

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